Revenue Operations (RevOps) has rapidly emerged as one of the most critical drivers of business growth and success. As companies navigate an increasingly complex tech landscape, RevOps helps connect disjointed systems to streamline operations.
With priorities shifting from simple productivity gains towards holistic revenue generation, RevOps now sits at the heart of strategic operations. RevOps leaders wield tremendous influence steering how organizations acquire, retain and grow customer relationships over time.
As a fast-evolving discipline, the demand for savvy RevOps talent far outpaces supply. Companies know Revenue Operations expertise can make or break their success as sustainable businesses. Roles like VPs of Revenue Operations now rank among the most sought after and highest compensated globally.
But with rapid change comes the need to constantly learn. For ambitious RevOps professionals, it can feel challenging keeping pace with the industry’s breakneck speed. New technologies, processes and strategies appear daily to digest while still effectively doing one’s job.
That’s why thought leadership and insights from seasoned practitioners have become more valuable than ever. Industry veterans pour years of hard-won experience into bite-sized ideas we can apply in our own roles. Learning from their lessons helps us avoid potential pitfalls.
This blog is our attempt at recognizing some of the top Revenue Operations leaders who are influencing the evolution of RevOps. After extensive research across the industry, we've identified 10 experts at the forefront of shaping best practices.
This is not a ranking. Rather, our goal is to showcase a diverse range of talented RevOps leaders so you can learn from their hard-won experiences. Study their journeys to uncover fresh ideas you can apply in your own role driving revenue growth.
Let the insights from these RevOps pros inspire you to reach higher levels of impact and career advancement. Now, let’s dive into the list!
Top Skills: Revenue Operations Strategy, Marketing & Sales Automation, Data Analytics
What Natalie Talks About 📢
Natalie frequently discusses strategies and tactics to optimize revenue operations for B2B companies scaling in revenue. She shares valuable insights on aligning systems, processes and experiences across marketing, sales, customer service and product teams to create a frictionless buyer journey.
She is passionate about leveraging data and analytics to inform decision making, automate manual workflows, customize CRM systems, and ultimately drive efficient and sustainable business growth. She also promotes important big picture concepts like employee experience, inclusion and joyful workplaces.
Why We Love Natalie's LinkedIn ❤️
Natalie's LinkedIn stands out for its wealth of tactical revenue operations advice. From workflow automation to CRM customization and more, her posts help fellow RevOps professionals implement strategies that work. She also promotes broader concepts like employee experience and joyful workplaces, keeping the human element of business in focus.
Current Role: Director of Revenue Strategy & Operations at Visier
Years in Industry: Over 15 years
Top Skills: Sales Process Optimization, Business System Strategy, Data Analysis & Reporting
What Jeff Talks About 📢
Jeff frequently discusses strategies for aligning systems, processes and teams to drive scalable revenue growth. He provides tactics to optimize the buyer journey, drawing from extensive experience spanning early stage to enterprise companies.
Jeff generously shares his wisdom on topics like change management, effective onboarding of new tools, and leveraging data to inform GTM motion.
Why We Love Jeff’s LinkedIn ❤️
Jeff is known for actionable revenue operations advice that balances strategic thinking with tactical execution. His posts highlight real-world frameworks to streamline systems, processes and communication across cross-functional teams like Marketing, Sales and Customer Success.
Jeff also champions professional development by spotlighting opportunities that help fellow RevOps leaders enhance their careers.
Top Skills: Revenue Operations Strategy, Go-to-Market Execution, Change Management
What Rosalyn Talks About 📢
Rosalyn frequently discusses strategies and best practices for implementing scalable revenue operations models. She shares valuable insights on aligning systems, processes, teams and data across marketing, sales and customer success.
She also covers topics like change management, stakeholder buy-in, effective tech stack design, and training all teams on efficient systems and workflows. Rosalyn emphasizes community building and empowering the next generation of RevOps leaders.
Why We Love Rosalyn’s LinkedIn ❤️
Rosalyn is known for actionable revenue operations advice stemming from extensive enterprise experience. Her varied posts offer frameworks to streamline systems, processes, data flows and communication across revenue teams.
She also champions career development by spotlighting opportunities to help fellow RevOps professionals grow. Her breadth of knowledge strengthens strategic and tactical abilities alike.
Current Role: Founder and CEO of Ignite Consulting
Years in Industry: Over 20 years
Top Skills: Go-To-Market Strategy, Revenue Operations, Customer Understanding
What Anne Talks About 📢
Anne frequently discusses optimizing go-to-market motions for high-growth companies. She shares valuable insights on customer empathy, crafting personalized buyer journeys, and leveraging data to inform decision-making.
Anne also covers topics like change management, converting signals into decisive action, and maintaining alignment across revenue teams. She emphasizes the human elements of business and joyful workplaces that empower employees.
Why We Love Anne’s LinkedIn ❤️
Anne is known for revenue operations advice stemming from decades of leadership experience. Her varied posts offer frameworks to streamline systems, processes, and communication across revenue teams.
She also champions career development by spotlighting opportunities to help fellow revenue professionals grow. Her breadth of knowledge strengthens strategic and tactical abilities alike.
Top Skills: Revenue Operations Strategy, Salesforce Administration, Change Management
What Jacki Talks About 📢
Jacki frequently discusses strategies and best practices for implementing efficient and scalable revenue operations. She shares valuable insights on aligning people, processes and technology across go-to-market teams.
Jacki also covers topics like change management, stakeholder buy-in, tech stack optimization, training revenue teams on systems and workflows. She emphasizes fostering sustainable, joyful and empowering work cultures.
Why We Love Jacki’s LinkedIn ❤️
Jacki is known for actionable revenue operations advice stemming from extensive startup experience. Her varied posts offer frameworks to streamline systems, processes, data flows and communication across revenue teams.
She also champions career development by spotlighting opportunities to help fellow revenue professionals grow. Her blend of technical prowess and business acumen enables her to unlock the potential of growth-stage ventures.
Current Role: Director of Growth Marketing at DealHub
Years in Industry: Over 10 years
Top Skills: B2B Marketing, CPQ, Customer Journey Optimization
What Mark Talks About 📢
Mark frequently discusses growth strategies and tactics for SaaS and B2B tech companies. He shares valuable insights on optimizing the buyer journey, leveraging CPQ and CLM solutions, and driving product adoption.
Mark also covers topics like content strategy, sales and marketing alignment, customer experience personalization. He emphasizes the importance of adaptable systems that empower revenue teams.
Why We Love Mark’s LinkedIn ❤️
Mark is known for actionable marketing and RevOps advice stemming from hands-on experience driving growth. His varied posts offer frameworks, strategies and tactics to streamline marketing and sales processes, systems, data flows and communication.
He also champions professional development by spotlighting opportunities to help fellow marketers grow. His blend of strategic thinking and tactical skills drives measurable results.
Top Skills: Revenue Operations Management, Data Analytics, GTM Strategy
What Leore Talks About 📢
Leore frequently discusses data-driven RevOps strategies to optimize systems, processes and teams for revenue growth. She provides tactics to enhance operational efficiency and the buyer journey.
Leore generously shares her wisdom on topics like change management, effective onboarding of new tools, and leveraging data to inform GTM motion. She also discusses the future of RevOps.
Why We Love Leore’s LinkedIn ❤️
Leore is known for actionable revenue operations advice stemming from startup and enterprise experience. Her varied posts offer frameworks to streamline systems, processes and communication across revenue teams.
She also champions career development by spotlighting opportunities to help fellow RevOps professionals grow. Her breadth of knowledge strengthens strategic and tactical abilities alike.
Top Skills: GTM Strategy, Data Strategy, Change Management
What Asia Talks About 📢
Asia frequently discusses revenue operations strategies for business growth and optimization. She provides insights on aligning people, processes, data and technology across GTM.
Asia also covers topics like data governance, system audits, process improvement frameworks, operational efficiency, and cross-functional GTM team collaboration. She emphasizes sustainable business transformation.
Why We Love Asia’s LinkedIn ❤️
Asia is known for human-centered revenue operations advice stemming from extensive hands-on experience. Her varied posts offer frameworks to streamline systems, data, processes, and workflows for cross functional GTM teams.
She also champions ecosystem thinking by spotlighting opportunities for partners to collaborate across the GTM value chain. Asia accelerates business outcomes with strategic frameworks combined with tactical expertise and empathy.
Top Skills: Revenue Operations, Financial Operations, Operational Excellence
What Drew Talks About 📢
Drew frequently discusses strategies and tactics to optimize revenue operations, financial operations and cross-functional alignment. He shares insights on leveraging data, streamlining processes, training teams, and driving operational excellence.
Drew also covers topics like change management, new tool adoption, and leading with empathy. He emphasizes creating joyful workplace cultures that empower employees.
Why We Love Drew on LinkedIn ❤️
Drew is known for actionable operations advice stemming from extensive consulting experience. His varied posts offer frameworks to integrate systems, processes, data flows and communication across revenue teams.
He also champions professional development by spotlighting growth opportunities for fellow operators. Drew accelerates outcomes through strategic perspective combined with tactical expertise and compassion.
Current Role: VP of Rev Ops at Eltropy and Founder of Catalyst Sales Consulting
Years in Industry: 15+ years
Top Skills: Revenue Operations, Sales Strategy, Leadership Development
What Greg Talks About 📢
Greg frequently discusses strategies and best practices for building high-performing revenue teams. He shares insights on mentoring talent, optimizing sales velocity, conducting win/loss analysis and driving a positive culture.
Greg also covers topics like change management, goal setting, new tool adoption, and leading with empathy. He emphasizes creating workplace cultures centered on people first.
Why We Love Greg on LinkedIn ❤️
Greg is known for actionable revenue operations advice stemming from hands-on leadership experience. His varied posts spotlight frameworks to align systems, processes, data and communication across revenue teams.
He also champions professional development by sharing tactical tips for fellow revenue leaders. Greg accelerates outcomes through strategic perspective combined with on-the-ground expertise and emotional intelligence.
"People over Process. Those that truly want to succeed, and are willing to prepare and sacrifice to succeed, will eventually succeed." - Greg Larsen
The Future of RevOps Shines Bright
As RevOps continues maturing with advances in technology, the expertise of these trailblazers will remain invaluable. Their focus on leveraging data, optimizing processes and aligning goals across revenue teams reflects a future-ready mindset.
It's a mindset that embraces innovation, values flexibility, and above all, keeps the customer at the heart of transformational change.
As you chart your own RevOps journey in 2024, let these luminary voices guide you. Heed their hard-earned lessons as you craft strategies for scalable and sustainable growth. Lean on their frameworks to streamline your systems, processes and communication.
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